School of Journalism and Communication of Wuhan University Chinese Version
Academics & Research

Departments  -  LABS & Research Centers

LABS & Research Centers

Media Development Research Center of Wuhan University

Director: Zhang Jinhai

Office location: room 321 in the college of the third floor

Wuhan university’s media development research center was founded in July 2002. It is China's first cross-regional, cross-industry’s media development research center. Forming the media development research center, aiming at integratingthe media resources of nationwide consider of development, building a platform for the communication of news dissemination theory with practice, promoting our country media’s healthy and rapid development in the new century. The center will be effected according to the national liberal arts scientific research based on the mode of open management and standardized operation. In May, 2004,we passed the ministry of education’s evaluation, succeeding in becoming national key research based on humanities and social science. Center advisor: guangchun Xu (deputy secretary of the communist party's propaganda department), wang Chen (chief editor of the People's Daily), Fang Hanqi (a professor at republic university of China), Ding Ganlin (professor of fudan university), Zhao Yuming (Beijing broadcasting institute professor); The academic committee director: professor luoyicheng; The director of the center: professor zhangjinhai. The Center willregularly published the annual report on China's media development every year.

Institute of Journalism and Communication

Under the background of this research to the culture of journalism, communication research, focusing on media culture, media development, international communication andthe theory of newsof some frontier problems. Both paying attention to worldwide’s news development trend and closely connecting the practice with journalism and communication. In the research we focused on basic research, applied research and advisory services. In the media culture and international communication, we have made a group of innovative and advanced achievements of the topic, at the same time study jointly with Guangzhou daily groupin the medium economic development direction. Then make a breakthroughprogress in some basic research of the theory in news such as audience, regulation, public opinion and media relations. And our institute have done the publication"journalism and communication review”yearly.

Cross-Culture Communication Research Center

Director:Shan bo

Being interested in cultural studies, we stepped into the field of intercultural communication research in 1990s, when Professors Shan Bo, Shi Yinbin, Wang Handong, and Qin Zhixi formed a group and established the research orientation of comparative journalism and intercultural studies. In 2002 Intercultural Studies became one of the six research orientations in the application by School of Journalism and Communication at Wuhan University for the right to award doctoral degree in first rank discipline, which got official approval in 2003. The preparations for a doctoral program for intercultural communication soon followed, which was officially established in 2004, being the only one of its kind under Journalism and Communication as first rank discipline. At the same time Research Center for Intercultural Communication was founded at the university level, the director of which is Professor Shan Bo, who collaborated with Université Michel de Montaigne - Bordeaux three of France and inaugurated consecutive “International Conference on Intercultural Communication”, which is held annually.

We make great efforts to engage in international and interdisciplinary research, collaborating with Berlin University (Humboldt University) and founded Intercultural Research Interest Group, working together with experts in sociology, psychology, anthropology, and political science. Continually, we have visited overseas research institutions, attending international conferences, being visiting scholars, and engaging in joint research efforts. Enthusiastically we have embraced cultural practice, experiencing foreign cultures in person, conducting intercultural investigation in ethnic minority villages, and providing advice for the government policy on building harmonious society. Earnestly we have paid close attention to cutting-edge of intercultural communications research, publishing an annual review of Western Intercultural Communications Research. Unceasingly we absorb young scholars into our research team. In 2010 Intercultural Communication Innovation Research Team composed of young teachers Xiao Jun, Si Jingxin, Liu Xue, Yang Man, Li Jiali and WengZiyang was selected as one of the first Post-70s Innovation Teams of Wuhan University.

Animation Industry Development Research Center

Director: Shi yibin
Deputy director: Chen Ying
Office location: room 321 in the college of the third floor

This center make the journalism andcommunication of Wuhan university as the main body, and based oninternational software engineering institute of Wuhan university, college of computer science and technologyof Wuhan university and key laboratory of software engineering of the state and key laboratory of remote sensing of the state, jointly established. The center has a multi-disciplinary advantages of Wuhan university and a number of national key laboratories and national humanities and social science key based on the advantage of its power in technology talent. In the aspect of information science, communication technology, software engineering and media economy and industry development, and other fields, we all have professional team. At the same time, we also integrate outstanding experts in theanimation of industry at home or abroad, commonly devoted for animation industry development research.

The Digital Dedia Research Center

Director: Liu Liqun

"Digital media research center" was established in 2011, established by the college of journalism and communication and international software of Wuhan university, aiming at integrating both the relevant scientific research strength, spare no efforts to form a liberal arts and combined research of interdisciplinary research platform, promoting the development of digital media industry. The main research direction includes: digital media technology and its application; Digital media engineering and management; Media information security and multimediamobile.

New Media and Communication Research Center

This center was established by the college of journalism and communication of Wuhan universityand party committee propaganda department of hubeiprovincia. Construction target is condensing the provincial party committee propaganda department of the existing public opinion monitoring system, promoting management experience and the college of journalism and communication of Wuhan university’s national leading power and strong academic, education as the foundation of provincial and national, even the world related research, practice and management of resources. The subject competein bidding system for the study of the power, creating a practicability, diversity, interdisciplinary and cross-cultural research field of vision. With3 years, our center will accumulate a number of well-known scholars and experts at home and abroad to build a national first-class new media and social development research and consulting center; With 5-10 years, we aimed at building a mature team to strengthen the academic and practical ability of high levels of mold development, producing a batch of research achievements in forward-looking, becoming one of the leader in domestic and the world famous research basement. In a word, the development goal of the center covers theoretical reflection and practice of reform and the three levels of management innovation, not only to promote center’s research into the world high level, but also make more news to promote our province’s journalism in the policy adjustment, under the background of economic transformation and overall development.Even improve the government’s new media competence, and make contributions to the social development of our country.